Monthly Archives: September 2021

BTS Visits NYC to Perform For the United Nations

BTSUNBTS is back in America.

The South Korean band is in New York City to visit the United Nations as presidential special envoys for South Korea.

NBC News reports that the group will be with South Korean President Moon Jae-in attending the 76th Session of the UN General Assembly in New York, which runs through September 27th. RM, the leader of BTS, famously delivered a speech at the UN in 2018, so this isn’t entirely new territory for the band.

While in New York, BTS is set to appear at SDG Moment 2021, a yearly meeting dedicated to the UN’s sustainable development goals. According to the Twitter account for UN News, the event will start on Monday, September 20, at 8 a.m. ET, and BTS will be performing. “Don’t miss their message to the world, and a very special musical performance at the UN headquarters in NY,” the account tweeted.

A headline on the UN News website asks “Will BTS break the internet? Again?” The article goes on to say “The I.T. team at the UN will doubtless be on tenterhooks as 20 September approaches, mindful of the huge internet traffic BTS attracted during their previous visit to the General Assembly in 2018, and when their video message was released at last year’s virtual GA – both of which left the system struggling to cope.”

Since 2017, BTS has worked with the UN Children’s Fund (UNICEF) on the “Love Myself” campaign to stop bullying and promote self-esteem.

BTS’s visit is yet another sign of how the band has become a symbol of South Korean culture around the world. Much like how Bob Marley and reggae came to represent Jamaica (and his music was used in Jamaican tourism campaigns), the seven members of BTS have become cultural ambassadors for their home country.

BTS recently released a series of videos called “SEOUL X BTS: EoGiYeongCha Seoul” to help promote tourism to South Korea’s capital city. The phrase “EoGiYeongCha” is a kind of traditional chant meant to give people energy and encouragement.

Meanwhile, BTS’s global footprint continues to grow. The group is coming out with a collaborative song with Coldplay, titled “My Universe,” on September 24. BTS recently released their hit song “Butter” in a remixed version with Megan Thee Stallion.

You can check out my new novel “Zero O’Clock,” about a BTS superfan who uses the band’s music to help get through the pandemic, on Amazon.

 

‘Zero O’Clock’ Featured on NPR’s ‘Here and Now’

ZeroChartMy new young adult novel “Zero O’Clock” was the subject of a feature story on NPR’s show “Here and Now.” They even played two BTS songs–“00:00 (Zero O’Clock)” and “Life Goes On”–to open and close the segment!

The segment was hosted by Tonya Mosley, who later said on Twitter “Zero O’Clock is going to go down as one of the texts we will use in the future to make sense of this moment we’re in. Thank you @cjfarley for this timely book, and conversation.”

It’s great to see my book get this kind of coverage! There’s a real shortage of young adult novels that feature people of color that are written by authors of color, so “Zero O’Clock,” which features a Jamaican-American hero (I was born in Kingston, Jamaica), fills a real need in kids lit.

There are also many teens and parents out there who are looking for books to help them process the crazy events of the last year or so. That’s what my novel is all about.

After the NPR piece, my book shot up to No. 1 on the Amazon Best Sellers List for “Teen & Young Adult Literary Fiction.”

You can listen to the “Zero O’Clock” segment of “Here and Now” here and in the player below.

The Root Covers ‘Zero O’Clock’ as a ‘Page Turner’

ZeroOclockCoverThe website The Root just covered my new novel “Zero O’Clock” as a “Page Turner.”

The site gives a nice writeup to my book, summarizing the plot and the role of the protagonist, 16-year-old Geth Montego: “Geth’s small town becomes a hotspot for a rapidly spreading sickness and as things progress, she’s thrown into the center of Black Lives Matter protests where she’s forced to confront her beliefs but has to ask herself what she truly believes in.”

“Zero O’Clock” arrived in stores on Sept. 7, and it’s starting to get coverage lots of places. Stay tuned for more!

You can read the article about “Zero O’Clock” on the Root here.

You can pickup a copy of “Zero O’Clock” here.